1. The number one reason a listing doesn't sell is over pricing. Some Realtors mistakenly overpriced listings while others entice sellers with an unattainable pricing strategy in order to get a listing signed (tactic known as "buying a listing"). Scott prefers being upfront by ensuring he takes the time to research and establish an asking price that will generate excitiment and interest so your home can sell in a timely manner.
2. Hiring the wrong Realtor. You need a seasoned experienced Realtor who will be able to advise, negotiate and respond to changing market conditions.
3. Bad marketing. Did the Realtor you hired post a minimum of 10 pictures on the MLS? Did they have more on their site? Does your Realtor actively market in the area where your property is located?
4. Bad tenants/lack of access. Do you have a tenant who won't let you or your Realtor see the property?
5. Property is not Market Ready. In this market your property needs to be looking its best to get an offer. If your home is cluttered or messy most buyers (they can be finicky in some markets!) will pass you by.
6. Low Commission. Realtors are motivated by financial incentives. If you are not offering a sufficient SELLING commission to buyers agents they may not prioritise your listing. This could lead to possible missed showings making it difficult to determine what is the cause of a poor response from the market.